How to Create Clarity and a Business Vision That Brings Results

rsz_clarity“I can see clearly now, the rain is gone,
I can see all obstacles in my way,
Gone are the dark clouds that had me blind,
It’s gonna be a bright (bright), bright (bright)
Sunshiny day.”

I know the lyrics to this 1972 song by Johnny Nash are a bit corny. Yet, my inner Pollyanna feels so darn good when she hears them; you’d think she had just come upon the land of perpetual rainbows and unicorns. Corny or not, the message of these lyrics is a powerful one for us “innerpreneurs”.

Relating this to my own experience, I know that I can’t see “clearly” when I’m mired in painful thoughts and feelings that I’m ignoring, denying or suppressing. My journey has been one of learning how to witness — be present and accepting — of the “dark clouds that had me blind” and being really gentle, yet lovingly honest, with myself.

It is through this avenue of cultivating compassionate mindfulness that I’ve been able to see more clearly and express myself more fully and authentically through my work, experiencing more of those bright, sunshiny days. This has also been accomplished through committing to the outer work — to actions that support clarity and movement, enabling me to create a thriving and growing business. Business visioning and planning have been integral to this.

Sometimes, we put the deep inner and outer work required to create sustainably prosperous businesses on the back burner. We procrastinate and/or get caught up in the “busyness” of our lives and businesses, going from one thing to another, with a very vague picture of what it is we’re attempting to create. As a result, our actions become uninspired, inefficient and ineffective, and our businesses stagnate. We stagnate.

To launch the New Year with momentum, I invite you to carve out some time, in the near future, to envision your business over the next twelve months. Set the intention that you’re going to “allow” clarity and give yourself the time and space you need to see clearly and develop your business.

Vision and Plan Your Business

My clients are “cultural creatives” (a term coined by sociologist Paul H. Ray and psychologist Sherry Ruth Anderson); they are thought leaders, on the leading edge, who value health and sustainability. They have a burning desire to foster well-being in the world. I call them “healers”. Typically, they have a plethora of ideas circulating around in their heads.

The inspired business visioning/planning process I facilitate my clients through provides the clarity and structure they need to focus their creative energy and put their ideas into action effectively and efficiently, generating the results they desire. Without this process, their energy is often scattered, mis-directed and diluted, creating ineffective actions and minimal and/or undesirable results.

The reason for this is because operating without a business vision/plan is like showing up at the airport to fly somewhere without knowing where you’re going. It’s like going somewhere you’ve never been without a map.

On a certain level, this may sound spontaneous and fun. However, when it comes to your business, having no map or direction can ultimately take the fun, spontaneity, creativity and prosperity out of your work. If you don’t know the general direction you’re going in, you’ll either get lost or it will take much longer than necessary to get anywhere. And, it will dampen your enthusiasm and joy.

Open to Clarity

Being unclear about your business is a form of self-sabotage. If you find yourself resisting the process of business visioning/planning, explore the beliefs, thoughts and feelings creating this resistance and use your favourite clearing tools to transform these patterns.

Consider the following questions:

What beliefs, thoughts and feelings am I holding about creating a business vision/plan?

What’s the predominant fear I have regarding getting clear about my business?

What’s the pay-off for me staying in a place of vagueness and ambiguity about my business?

Once you’ve softened the resistance, start with a few baby steps. You can create a simple business plan on one sheet of paper by focussing on these five areas:

1. Get clear about your income goal for 2017 and write it down.

2. If you haven’t done this yet, get clear about who you serve (your authentic community – a defined group of people), what their core challenge is and the core benefit you offer through your work.

3. Get clear about your offerings and how they relate to one another and your community’s core challenges.

4. Get clear about your prices and sales targets.

5. Get clear about your relationship-building (i.e., marketing) activities and how you’ll invite prospects to become clients/customers (i.e., sell your services/products).

A Sacred Container for Your Business

A healer’s consciousness often resides predominantly in the intuitive, right hemisphere of the brain. This is wonderful for healing work, creativity and inspiration. Yet, manifesting in the physical world requires an integration of both the right- and left-brain hemispheres – the intuitive and the logical, the feminine and the masculine, the yin and the yang.

A coaching client of mine had a breakthrough with this when she realized that the inspired business planning process I was taking her through was essential for bringing the prosperous business she desired into physical manifestation. Although initially a bit resistant to the process, she came to recognize that the structure of a business plan is necessary to channel her creativity and energy. She now sees her inspired business plan as a container – a sacred container – for her work.

By having the courage to get clear and commit to that clarity, you, too, can create a sacred container for your business that will bring you prosperity and a bright, sunshiny year in 2017.

To gain the clarity you need to attract clients and have a stellar year in your business in 2017, enroll in The Prosperous Healer’s Path™ Business Success Program. I’ll help you develop your own Inspired Business Vision and Plan and take inspired actions that will bring you powerful results.

© Copyright 2011-2017 Mary C. Davis, ANAM TURAS. All rights reserved.

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